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Interesting Facts Related to Promotional Products

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Promotional products are undoubtedly one of the most prevailing and effective forms of marketing. They are the most cost effective way to promote any type business including start-ups, small-large businesses, institutions, organizations and non-profits. When selected carefully, promotional products create a more positive image and perception of a business
Here are some of the most interesting facts about branded promotional products, have a look:

1.About 48% of consumers would like to receive promotional products more often.

2.66% of recipients could remember the name of the company or brand from which they have receive a promotional product.

3.Around 79% of promotional product recipients are likely to do business with the company that had given them a promotional product.

4. 53% of the time, promotional products generate a more positive impression of the advertiser.

5.About 34.3% of promotional product recipients have the same opinion that they have a positive impression of the advertiser.

6.Consumers usually hang on to promotional products for an average of 6.6 months.

7.Approx 60% of consumers would pick up a promotional product if they think that the product is useful

8. 91% of consumers have at least one promotional product in their kitchen.

10.Around 77% of consumers agree to the point that a promotional item’s usefulness is the key reason to keep it.

11.Around 63% of promotion gift recipients pass along the promotional items that they no longer wish to keep.

12.More than 76% of consumers can recall the product, company and message of a promotional item they’d receive in the past two years.

13.Promotional products have the ability to draw as many as 500 percent more referrals from satisfied customers.

14.Wearable are the most popular giveaways followed by bags, calendar, writing instruments and drink ware.

Today, promotional products play a key role in building brand value for different types of businesses. As compared to other types of advertising such as print, radio, and television, branded promotional products are less expensive and more effective for brand recollection. On the whole, promotional products are an important factor in marketing success. Therefore, choose your product carefully. When selected carefully, the products will surely help you to uplift your brand image, improve recall, and enhance lead generation.


Latest Activity: Jul 03, 2017 at 3:32 AM


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